The meat industry in the United States, and the vast system of industrial agriculture that produces animal feed, rank among the top polluters in the world. Pesticides and fertilizers choke waterways, tilling and inputs contribute to climate change, and agricultural expansion is destroying America’s last remaining prairie. We didn’t hesitate at the chance to take these issues on.
With support from the David and Lucille Packard Foundation, the McKnight Foundation, and the Food and Farm Communications Fund, we set out to hold leading food companies accountable for reducing the environmental consequences of their meat supply chains. We started by conducting in-depth company research, satellite and supply chain mapping, economic analysis, and stakeholder interviews. Supported by this research and in partnership with Mighty Earth, we then crafted a groundbreaking report, Mystery Meat II, that cast light on the meat industry’s destruction of the American heartland. And, today, we’re in the midst of organizing around the issue across the Midwest and Gulf Coast, bringing together local community leaders, customers and investors to pressure Tyson Foods and other meat suppliers to adopt more sustainable practices.